{"id":15,"date":"2025-10-14T02:37:21","date_gmt":"2025-10-14T02:37:21","guid":{"rendered":"https:\/\/test1.vivabeta.com\/?page_id=15"},"modified":"2025-11-11T00:27:37","modified_gmt":"2025-11-11T00:27:37","slug":"inteligencia-artificial-para-marketing","status":"publish","type":"page","link":"https:\/\/test1.vivabeta.com\/index.php\/inteligencia-artificial-para-marketing\/","title":{"rendered":"Inteligencia Artificial para Marketing"},"content":{"rendered":"\n<p>La inteligencia artificial generativa para marketing es como un asistente creativo que nos puede ayudar a crear contenido. Este ebook muestra<br>elementos, t\u00e9cnicas y principios de ingenier\u00eda para aprender a comunicarse con la inteligencia artificial a trav\u00e9s de principios de Ingenier\u00eda de prompt.<br>El ebook es para todo nivel, desde quien nunca ha usado la inteligencia artificial hasta los usuarios m\u00e1s expertos.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/test1.vivabeta.com\/wp-content\/uploads\/2025\/11\/ai-marketing-300x200.png\" alt=\"Inteligencia Artificial para Marketing\" class=\"wp-image-48\" srcset=\"https:\/\/test1.vivabeta.com\/wp-content\/uploads\/2025\/11\/ai-marketing-300x200.png 300w, https:\/\/test1.vivabeta.com\/wp-content\/uploads\/2025\/11\/ai-marketing-1024x683.png 1024w, https:\/\/test1.vivabeta.com\/wp-content\/uploads\/2025\/11\/ai-marketing-768x512.png 768w, https:\/\/test1.vivabeta.com\/wp-content\/uploads\/2025\/11\/ai-marketing-930x620.png 930w, https:\/\/test1.vivabeta.com\/wp-content\/uploads\/2025\/11\/ai-marketing.png 1536w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n<p>La inteligencia artificial es un sistema de aprendizaje autom\u00e1tico para las<br>m\u00e1quinas. Por un lado las m\u00e1quinas aprenden a trav\u00e9s de datos, por el<br>otro el ser humano debe guiar a las m\u00e1quinas hacia los resultados<br>esperados a trav\u00e9s de instrucciones claras. Estas instrucciones las<br>llamamos Prompts. Los prompts necesitan un marco de referencia para<br>funcionar correctamente y obtener los resultados. Este marco de<br>referencia la llamamos ingenier\u00eda de prompts.<\/p>\n\n\n\n<!-- Page-list plugin v.5.9 wordpress.org\/plugins\/page-list\/ -->\n<ul class=\"page-list subpages-page-list \">\n<li class=\"page_item page-item-18\"><a href=\"https:\/\/test1.vivabeta.com\/index.php\/inteligencia-artificial-para-marketing\/que-es-la-ia-generativa\/\">\u00bfQu\u00e9 es la IA Generativa?<\/a><\/li>\n<li class=\"page_item page-item-20\"><a href=\"https:\/\/test1.vivabeta.com\/index.php\/inteligencia-artificial-para-marketing\/que-es-un-modelo-de-lenguaje\/\">Qu\u00e9 es un Modelo de Lenguaje<\/a><\/li>\n<li class=\"page_item page-item-22 page_item_has_children\"><a href=\"https:\/\/test1.vivabeta.com\/index.php\/inteligencia-artificial-para-marketing\/los-prompt\/\">Los Prompt<\/a><\/li>\n<li class=\"page_item page-item-32 page_item_has_children\"><a href=\"https:\/\/test1.vivabeta.com\/index.php\/inteligencia-artificial-para-marketing\/child\/\">child<\/a><\/li>\n\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>La inteligencia artificial generativa para marketing es como un asistente creativo que nos puede ayudar a crear contenido. Este ebook muestraelementos, t\u00e9cnicas y principios de ingenier\u00eda para aprender a comunicarse con la inteligencia artificial a trav\u00e9s de principios de Ingenier\u00eda de prompt.El ebook es para todo nivel, desde quien nunca ha usado la inteligencia artificial&hellip;&nbsp;<a href=\"https:\/\/test1.vivabeta.com\/index.php\/inteligencia-artificial-para-marketing\/\" rel=\"bookmark\"><span class=\"screen-reader-text\">Inteligencia Artificial para Marketing<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"class_list":["post-15","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Inteligencia Artificial para Marketing<\/title>\n<meta name=\"description\" content=\"Art\u00edculo sobre el uso y la implementaci\u00f3n de Prompts de Inteligencia artificial generativa para el Marketing Digital.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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